Top Amazon India Marketplace Sellers

Amazon India

Amazon.in is India's second largest ecommerce marketplace, they compete with Flipkart and Snapdeal. Launched in 2013 it is one of the fastest growing markets for Amazon. Because of Indian law only retailers located in India are allowed to sell on the marketplace. Since July 2016 Amazon Prime is available.

85,394 new sellers this year, 299 per day

So far this year 85,394 sellers joined the Amazon.in marketplace. This equals to 299 new sellers every day. During the last month alone 13,569 new sellers joined. This is more than on other months this year.

124,297 sellers have products listed for sale

There are 124,297 sellers with products listed for sale. Although not all of them will have sales, as many are not price competitive. That's why only 19,081 sellers received a feedback review in a month. However during past 12 months 57,522 sellers received at least one feedback review. These three figures combined illustrate the size of the active sellers pool of the marketplace.

33% of sellers use Fulfillment by Amazon (FBA)

Fulfillment by Amazon (FBA) is used by 83% of the top 100 sellers, 71% of the top 1,000 sellers, and 33% of the top 10,000 sellers. Thanks to FBA many of the sellers on Amazon.in marketplace are not based in India, as it enables international sellers to offer the same two-day shipping guarantee. From the customer point of view seller's business location is irrelevant as long as they are using FBA.

On avg 7,069 products listed by sellers using FBA vs. 20,290 by those who don't

On average a seller has 15,912 products listed for sale. Those who use FBA have 7,069 products listed on average, much less than those who don't use FBA at 20,290 products listed. This is because listing products when not using FBA can be done cheaply, while FBA requires physically sending those items to Amazon. This is further explored in the products listed by Amazon sellers report.

Most sellers sell in Fashion category

29% of the top sellers have their main category as Fashion. Other popular categories are Electronics at 20%, Home & Kitchen at 18%, and Health & Personal Care at 7%. Top Amazon.in Categories has the full list of top categories.

212,103 feedback reviews in a month

All sellers received a total of 212,103 feedback reviews in a month. Top sellers accounted for 93% of that. There were more reviews than the average number of feedback reviews received monthly during the last 12 months. We use this change in feedback reviews number to determine trending Amazon.in sellers.

#GreenMobiles with 434% feedback increase at the top of trending sellers list

During the last month #GreenMobiles increased their feedback received by 434% from the month before. They are at the top of the trending sellers list. They are currently ranked 14th overall. Other trending sellers have also increased their feedback reviews: STPL Exclusive Online by 160%, Gizmos Unlimited by 153%, RoyalExport by 128%, Darshita Electronics by 119%, and RoadGods by 94%.

This report was last updated on . All metrics mentioned are calculated by our proprietary technology allowing us to collect data and analyze e-commerce marketplaces.


All sellers / FBA sellers / Trending sellers
Seller Month Rank Year Rank Lifetime Rank
Cloudtail India 1 1 1
Darshita Electronics 2 10 30
Rocket Kommerce LLP 3 9 24
APay (India) Pvt. Ltd. 4 26 127
Amazing Buy 5 6 4
uRead-shop 6 7 6
GreenMobiles 7 4 10
STPL Exclusive Online 8 16 62
E-Mobiles 9 2 8
JBCPD 10 12 14
GreenMobiles! 11 17 71
Mittal Books 12 15 61
UBSPD 13 8 5
#GreenMobiles 14 175 690
Zephyr Online 15 11 7
Olympia Industries Ltd. 16 5 3
TigeRetaiL_SLP 17 22 12
ABC Shoe World 18 27 27
AMAZING MOBILES 19 19 81
Repro Books-on-Demand 20 73 344
Golden Sand 21 55 253
Urban Platter 22 23 57
Chevron 23 24 36
Magicdeal 24 18 63
Primarc Pecan Retail 25 13 11
A2Z ALPHA 26 29 17
iStuff365 27 35 86
Spigen India 28 40 47
Scanupi 29 42 132
VIKAS BOOK HOUSE, PUNE 30 69 167
KUBER INDUSTRIES 31 82 273
AND Retails 32 36 65
FIT AND GLOW 33 65 200
Gizmos Unlimited 34 141 69
MADANYU® 35 244 832
AMAZINGMOBILES1 36 662 1,922
FOSTELO 37 87 178
Mivi Official 38 51 205
RoadGods 39 396 1,244
APBROTHERS 40 90 392
Bagtag Store 41 28 70
Widgets India 42 57 150
ImagineDesign 43 32 46
The Online Home Store 44 62 100
Shop Drive 45 34 37
DTHIndia 46 84 158
MTT Express 47 58 98
saco 48 49 64
ShoppersGallery ( FREE Additional 90 days Warranty services included... 49 52 140
Plus Enterprises 50 45 113
Cart2india - Online 51 39 42
Asian Shoes 52 78 138
Repro Books-On-Demand 53 88 374
ShoppingSeries 54 133 485
iSmart Technology 55 137 251
GoTo Style Mart 56 43 21
Pritam Music Pvt. Ltd. 57 38 23
BPC India 58 46 45
RoyalExport 59 392 1,234
Bazzar 4 Deals 60 67 218
Ada Chikan 61 288 828
Bulfyss® - What You See Is What You Get 62 37 85
KRAASA 63 79 267
YouBella 64 91 215
Elites Accessories 65 86 44
MuscleBlaze 66 110 163
Cambium_SLP 67 104 97
Aditya Birla Fashion & Retail Ltd 68 123 173
Red Tape Online 69 143 442
Bracevor 70 125 284
Sunstar 71 100 171
M/s LAGOM RETAIL STORE 72 196 509
Ruh International 73 41 38
Switz Inc. 74 83 192
Okayji 75 44 67
Trance Home Linen 76 197 377
A may zing 77 222 745
Soulager 78 1,256 3,103
Autofurnish India 79 50 122
My Lil Princess 80 352 1,045
BookreadersIndia 81 56 172
Sunshine Gifting 82 53 145
Inditradition ® 83 92 228
Rewy 84 872 2,408
PBC MART 85 76 148
Kurtzy-India 86 136 300
Jaidev Mal & Sons 87 93 180
Amazon Export Sales LLC 88 319 1,079
EMAZING DEALS 89 253 750
Dashmesh Shopping 90 116 60
Blu Horizon 91 295 1,037
Beyond Toys And Gifts 92 59 84
aqua fine 93 131 293
Global Retail- 94 900 1,954
iBhejo 95 33 28
COSMUS BAGS PVT. LTD. 96 227 614
Fabimpex 97 314 718
ExBorders 98 212 777
DataPower 99 61 96
ACN Cart 100 166 512

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