Top Amazon China Marketplace Sellers

Amazon China

Amazon.cn (Chinese: 亚马逊中国), formerly Joyo.com (卓越网) and Joyo Amazon (卓越亚马逊), is a Chinese shopping website located in Beijing. It was acquired by Amazon.com in 2004. Since 2011 it is known as Amazon China. Amazon.cn Marketplace is Amazon's fixed-price online marketplace which enables sellers to offer new and used items alongside Amazon's regular offerings. Customers can buy those items directly from third-party sellers.

1,839 new sellers this year, 6 per day

So far this year 1,839 sellers joined the Amazon.cn marketplace. This equals to 6 new sellers every day. During the last month alone 146 new sellers joined. However this is less than on other months this year.

5,429 sellers have products listed for sale

There are 5,429 sellers with products listed for sale. Although not all of them will have sales, as many are not price competitive. That's why only 1,060 sellers received a feedback review in a month. However during past 12 months 3,831 sellers received at least one feedback review. These three figures combined illustrate the size of the active sellers pool of the marketplace.

7% of sellers use Fulfillment by Amazon (FBA)

Fulfillment by Amazon (FBA) is used by 10% of the top 100 sellers, 8% of the top 1,000 sellers, and 7% of the top 10,000 sellers. Thanks to FBA many of the sellers on Amazon.cn marketplace are not based in China, as it enables international sellers to offer the same two-day shipping guarantee. From the customer point of view seller's business location is irrelevant as long as they are using FBA.

On avg 112 products listed by sellers using FBA vs. 1,840 by those who don't

On average a seller has 1,723 products listed for sale. Those who use FBA have 112 products listed on average, much less than those who don't use FBA at 1,840 products listed. This is because listing products when not using FBA can be done cheaply, while FBA requires physically sending those items to Amazon. This is further explored in the products listed by Amazon sellers report.

Most sellers sell in 家用,16 category

1% of the top sellers have their main category as 家用,16. Other popular categories are 家用,11 at 1%, 家用,12 at 1%, and 家用,13 at 1%. Top Amazon.cn Categories has the full list of top categories.

6,844 feedback reviews in a month

All sellers received a total of 6,844 feedback reviews in a month. Top sellers accounted for 100% of that. During the last 12 months on average 9,184 feedback reviews were received monthly, thus the current number is below the average, indicating that this is the slower period of the year. We use this change in feedback reviews number to determine trending Amazon.cn sellers.

This report was last updated on . All metrics mentioned are calculated by our proprietary technology allowing us to collect data and analyze e-commerce marketplaces.


All sellers / FBA sellers / Trending sellers
Seller Month Rank Year Rank Lifetime Rank
新华文轩网络书店 (四川文轩在线电子商务有限公司) 1 1 1
北发图书网旗舰店 (北京北发电子商务股份有限公司) 2 2 6
博库网官方旗舰店 (博库网络传媒集团有限公司) 3 3 2
唐岚官方旗舰店 (清河县纳纬羊绒制品有限公司) 4 38 453
上海外文书店(客服电话400-920-8260,工作时间9:00 - 17:00) (上海外文图书有限公司) 5 4 4
滇迈旗舰店全场包邮 (云南滇迈科技有限公司) 6 15 242
冥王星特产零食 (郑州冥王星农业科技有限公司) 7 28 380
中华商务进口图书直营店 (中华商务贸易公司) 8 13 20
北京国际图书城网络体验店 (北京台湖出版物会展贸易中心有限责任公司) 9 39 56
云南安够食品专卖店 (云南安够商贸有限公司) 10 7 17
THE FIRST OUTDOOR旗舰店 (杭州美第意户外用品设计有限公司) 11 16 220
Z实惠 (亚马逊) 12 11 3
中关村图书大厦专营店 (北京中关村图书大厦有限公司) 13 5 8
恒源祥服饰 (曲阜黑格华菲服饰有限公司) 14 125 1,034
优红酒 (南京广存禄贸易有限公司) 15 65 67
美国POLO (厦门易成行贸易有限公司) 16 25 360
可米旗舰店 (泉州市品格贸易有限公司) 17 46 492
联想ThinkPad专营店 (合肥鸿康电子科技有限公司) 18 14 71
佳睿数码科技 (深圳市沸腾贸易有限公司) 19 9 9
北京人天书店 (北京人天书店有限公司) 20 202 1,340
红太羊绒官方旗舰店 (河北红太服装有限公司) 21 96 863
山旮旯云南特产【生鲜乡镇慎拍,服务电话15368085907】 (大姚山旮旯商贸有限公司) 22 80 733
黑驰书店 (重庆黑驰商贸有限公司) 23 18 26
北京市图书进出口有限公司 24 24 37
UnderFit品牌旗舰店 (晋江市洋夫体育用品有限公司) 25 150 1,147
中京电子商务 (北京中京恒福商贸有限公司) 26 52 558
中国国际图书贸易集团公司(客服电话400-008-1110,工作时间9:00 - 17:00) (中国国际图书贸易集团有限公司) 27 17 18
稻香村官方旗舰店 (团客互动(北京)科技发展有限公司) 28 60 614
上海书城旗舰店 (上海新华传媒连锁有限公司) 29 10 36
意维斯官方旗舰店 (江西百亚科技有限公司) 30 30 314
王府井书店 (北京市新华书店王府井书店) 31 6 14
中国图书网 (北京英典电子商务有限责任公司) 32 29 11
瑞士轻奢钟表专卖店(官方授权) (广州铭铎鞋业有限公司) 33 187 1,284
Naturhand优品直营 (上海南禾信息科技有限公司) 34 37 446
酷杰数码旗舰店 (深圳市酷杰科技有限公司) 35 23 61
世纪慧泉图书直营店 (厦门世纪慧泉文化传播有限公司) 36 26 84
Topsky旗舰店 (广州远行客户外运动用品有限公司) 37 98 153
大观图书专营店 (郑州大观图书有限公司) 38 19 23
光明乳业官方旗舰店 (上海礼多多电子商务股份有限公司) 39 253 1,559
小甜牛正品店 (广州小甜牛服饰有限公司) 40 595 2,462
中国教育书店 (浙江华硕国际贸易有限责任公司) 41 50 116
智宸图书 (哈尔滨智宸文化发展有限公司) 42 33 52
青婉诗旗舰店【因受十九大会议影响,北京的客户延迟发货哦。生鲜乡镇慎拍,服务电话17350352909】 (福州爱吃克谷电子商务有限公司) 43 63 647
云书网旗舰店 (河南省新华书店发行集团有限公司) 44 94 392
北京亚运村图书大厦 (北京图书大厦有限责任公司亚运村分店) 45 31 47
东方博苑图书 (北京东方博苑图书有限公司) 46 48 32
萃菓鲜森旗舰店 (烟台萃菓电子商务有限公司) 47 371 1,907
北京京广博图书有限公司(高等教育出版社授权经销商) (北京京广博图书有限公司) 48 69 120
铁公爵户外装备 (晋江麦佳途电子商务有限公司) 49 513 2,262
美国ZZT官方旗舰店 (广州锦颜贸易有限公司) 50 82 766
BSCStore CN (深圳市金畅进出口有限公司) 51 78 656
Yandex家居用品官方旗舰店 (绍兴市贝礼氏家居用品有限公司) 52 332 1,803
满159减20元亚马逊配送(全场包邮)梵颜店(点击进入) (上海鑫鸣商贸有限公司) 53 55 105
真我礼品旗舰店 (北京佰多福商贸有限公司) 54 192 410
贰捌鞋服正品店 (泉州市丰泽贰捌捌贸易有限公司) 55 142 1,047
Moonyland官方旗舰店 (天津宜尚品居贸易有限公司) 56 59 602
Pharmacy Germany(德国) (Apotheke in Rath) 57 135 1,089
卡尔官方旗舰店 (深圳市卡尔商务电子科技有限公司) 58 113 966
Doruik (深圳市图钉商贸发展有限公司) 59 51 275
思慕夫 (深圳市臻质贸易有限公司) 60 75 95
双卿文化图书 (大连双卿文化发展有限公司) 61 73 132
梅府茗家 (杭州品道茶叶有限公司) 62 22 76
Prointxp普智生活 (深圳普智电子技术有限公司) 63 143 555
知路官方旗舰店 (无锡贝尔嘉电子商务有限公司) 64 47 229
辽宁出版集团图书专营店(开具公司发票请提供单位税号) (辽宁无限穿越新媒体有限公司) 65 166 1,219
Art home官方旗舰店 (徐州斯格尔贸易有限公司) 66 107 925
中国图书进出口上海公司 67 43 94
华天正版书店 (哈尔滨华天文化发展有限公司) 68 128 265
江苏凤凰出版传媒股份有限公司 69 20 16
卓妮母婴专营店 (福州喜娃商贸有限公司) 70 558 2,367
奈菲乐官方旗舰店 (义乌市凯速电子商务有限公司) 71 44 66
KREXR运动户外旗舰店 (上海聪雀电子商务有限公司) 72 828 2,893
黑白格品牌正品店 (漳州市黑白格贸易有限公司) 73 53 494
菲欧兰官方旗舰店 (盐城百亿达电子商务有限公司) 74 21 333
华研外语 (广州华研文化传播有限公司) 75 263 1,355
悠汇园旗舰店【乡镇慎拍,极速热线4006601798】 (上海嘉果食品有限公司) 76 42 456
循环的线图书专营店 (涟水循环的线商贸有限公司) 77 45 41
Geremen直营店 (成都格拉曼商贸有限公司) 78 101 197
爱的书房 (长沙爱的书房文化传播有限公司) 79 77 13
百草味官方旗舰店 (杭州郝姆斯食品有限公司) 80 27 42
简道服饰 (广州简道服装有限公司) 81 124 1,023
欧美时尚馆 (深圳市闺蜜内衣有限公司) 82 182 1,272
帝克凯龙 (广州市展其纺织服装有限公司) 83 364 1,892
点亮智慧图书专营店 (北京点亮智慧图书有限公司) 84 226 210
中国站弈展商城【yizhan】 (清河县弈展贸易有限公司) 85 444 412
宝洁P&G官方旗舰店 (北京一商宇洁商贸有限公司) 86 481 2,189
北京阳光润禾图书有限公司 87 296 98
易捷互联食品专营店 (北京易捷互联电子商务有限公司) 88 72 701
百特书店 (北京百特网电子商务有限公司) 89 71 10
美国花花公子playboy旗舰店 (厦门市花之屋工艺品有限公司) 90 327 1,071
TFO户外旗舰店 (拉萨经济技术开发区美第意户外用品有限公司) 91 267 1,608
北京恒通鼎业科技有限公司 92 89 149
狐豹箱包旗舰店 (广州权豹贸易有限公司) 93 169 850
上海皙源化妆品有限公司 94 347 150
Inselity旗舰店 (连云港巨轮电子商务有限公司) 95 297 1,681
山东读乐尔文化传媒有限公司 96 32 104
欧美服饰【大码】旗舰店 (北京伊尚品商贸有限公司) 97 596 2,466
木之和官方旗舰店 (上海犇晋实业有限公司) 98 924 3,086
VSURE官方旗舰店 (深圳市北晶科技有限公司) 99 164 1,214
悦翔图书(新店开业,满99减3元,满3件减5%) (北京学海文光文化发展有限公司) 100 138 928

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